About
Hi! I’m Luisa, a multidisciplinary designer with a soft spot for FMCG challenger brands – but I don’t leave anyone out. I work with clients ranging from small start-ups to established names, and always find a way to bring bold visions to life.
I founded Studio Hai to help brands not just look good, but feel right – human, expressive, and built to connect. Think of me as a creative partner who cares just as much about your purpose as your packaging.
I believe that brilliant brands resonate, captivate, and create lasting impact. They act like people – evoking emotion by standing firmly for something and expressing it with confidence and clarity.
From how your brand looks and talks to how it makes people feel, every element is part of a human-centred identity that tells a deeper story. My work ensures that identity is authentic, consistent, and powerful across every touchpoint.
I founded Studio Hai to help brands not just look good, but feel right – human, expressive, and built to connect. Think of me as a creative partner who cares just as much about your purpose as your packaging.
I believe that brilliant brands resonate, captivate, and create lasting impact. They act like people – evoking emotion by standing firmly for something and expressing it with confidence and clarity.
From how your brand looks and talks to how it makes people feel, every element is part of a human-centred identity that tells a deeper story. My work ensures that identity is authentic, consistent, and powerful across every touchpoint.
Years of experience and a passion for storytelling fuel every project I take on.
The best brands make people feel something, and remember it.
I craft identities that shine in crowded markets.
Your timeline matters. I deliver with clarity, focus, and impact.
+ MISSION-FIRST
Your brand’s why is everything. I build from the inside out.+ HUMAN-CENTRED
Design that connects because it’s honest, relatable, and real.+ EMOTION-DRIVEN
+ BRILLIANT BRANDS
+ READY FOR LAUNCH
How I Can Help
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Branding
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Packaging
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Environmental Graphics
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Campaign
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Shopper Marketing