Work


About



Hi! I’m Luisa, a multidisciplinary designer with a soft spot for FMCG challenger brands – but I don’t leave anyone out. I work with clients ranging from small start-ups to established names, and always find a way to bring bold visions to life.

I founded Studio Hai to help brands not just look good, but feel right – human, expressive, and built to connect. Think of me as a creative partner who cares just as much about your purpose as your packaging.

I believe that brilliant brands resonate, captivate, and create lasting impact. They act like people – evoking emotion by standing firmly for something and expressing it with confidence and clarity.

From how your brand looks and talks to how it makes people feel, every element is part of a human-centred identity that tells a deeper story. My work ensures that identity is authentic, consistent, and powerful across every touchpoint.
Years of experience and a passion for storytelling fuel every project I take on.

+ MISSION-FIRST
Your brand’s why is everything. I build from the inside out.

+ HUMAN-CENTRED
Design that connects because it’s honest, relatable, and real.

+ EMOTION-DRIVEN
The best brands make people feel something, and remember it.

+ BRILLIANT BRANDS
I craft identities that shine in crowded markets.

+ READY FOR LAUNCH
Your timeline matters. I deliver with clarity, focus, and impact.



How I Can Help

+ Branding
Brand Creation, Development and Strategy, Brand Identity, Logo Design, Brand Guidelines, Brand Guardianship    
+ Packaging
From concept to print 

+ Environmental Graphics
From wayfinding to event stands and shop ready POS          
+ Campaign
From social media to out-of-home and campaign photoshoots         

+ Shopper  Marketing
Amazon Brand Store Design, Shopify Store Design        




Have an idea or project you’d like to discuss?